We create contemporary kids products that are functional, safe & refreshing in design, not regularly found in regular stores
Kids Furniture Collection
Explore our collection of scandi-influenced beds, lounges, storage, workspaces and more! If you’re looking for insta-worthy furniture click below
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Last Chance Sale!
Explore our range of reduced products and discover a bargain. But be quick! Only while stocks last
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100% Australian Owned
Unique & On Trend
Innovative Design
Affordable Prices
Most loved by you
our story
Who are we?
We began our journey in 2006, when child number three was on the way. We’d always been anti-plastic, so our family spent lots of time searching for fun and unique wooden toys that would be durable, functional & keep our children inspired. So much time, in fact, that we ended up designing and creating our own! HipKids was born.. and years later, we’re so proud to offer a range of stylish, inspirational toys & furniture that children everywhere can enjoy
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Explore our toy collections by age
Toy companies change and adapt toys to meet the demands.
Ages 0 - 2Ages 3 - 6Ages 7+Our blog
How to Set Up The Best Play Kitchen For Your Little Chef
Building your own play kitchen at home means you can customise it to suit your child’s individual personality.
21 Mar
How Imaginative Play (Especially Kitchen Play) Develops Children’s Skills
Play is essential to a child’s development because it contributes to their cognitive, physical, social and emotional wellbeing.
14 Mar
Outdoor Play with Sandpit Toys for Sensory Joy!
It’s no secret that getting outside and exploring has endless benefits for children as their senses develop by...
25 Oct
Gardening with kids
Are you ready for some good but maybe not-so-clean fun? Read our top tips for getting the kids...
18 Oct
A Toy Store Like No Other
HipKids is an online toy store founded by parents that offer beautiful, functional and durable toys. In this unique kids' toy shop, you can browse a range of quality toys, storage and decor pieces, items for babies, outdoor toys, gifts and ride-on toys.
Quality Toys
Choose from various toys and games, including musical toys, dolls and puzzles for your kids' favourite activities. Finely crafted wooden toys aid sensory development and creativity, while larger indoor activity toys are made with non-toxic materials for optimum safety.
Storage & Decor
Furnish your child's bedroom or playroom with storage and decor items in stylish and neutral designs. Many of these storage options double as activities, which help your kids learn to keep things tidy while having fun.
Baby Toys
Give your baby a beautiful introduction to the world with a selection of plush toys, rattles, playmats, mobiles and more. Each product is carefully crafted with individual features that foster emotional and social development as well as motor skills.
Outside Toys
Open the door to the great outdoors and give your child fun outside toys to play with. These toys are easy to assemble and lightweight for convenient setup and placement. The adjustable features make these toys suitable for a broad age range.
Gift Ideas
Shop gift ideas for stocking fillers or special birthday surprises. All gifts are hand-picked with entertainment in mind and come with a money-back guarantee, which means a HipKids gift is never wasted.
Ride-On Toys
Push your kids to do more with HipKids' range of ride-on toys, including balance bikes, rocking horses and more. Solidly constructed of steel, wood and other high-quality materials, this selection of ride-on toys can outlast your kids' childhood and be treasured for years.
Find Out More and Buy
All of our products meet Australia-wide safety standards and can't be found in a regular toy store.
Find out more about the online kids' toy store that gives children enriched learning and playtime on our HipKids FAQ page, contact us via email or phone on (03) 9816 8588 or shop our of collection of quality toys today.
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