Ride On
We create contemporary kids products that are functional, safe & refreshing in design, not regularly found in regular stores

100% Australian Owned

Unique & On Trend

Innovative Design

Affordable Prices

our story

Who are we?

We began our journey in 2006, when child number three was on the way. We’d always been anti-plastic, so our family spent lots of time searching for fun and unique wooden toys that would be durable, functional & keep our children inspired. So much time, in fact, that we ended up designing and creating our own! HipKids was born.. and years later, we’re so proud to offer a range of stylish, inspirational toys & furniture that children everywhere can enjoy

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Explore our range by age

Find the perfect gift for your little one's development, growth and play!

Ages 1 - 2Ages 3 - 4Ages 5 - 6

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Share your journey

@hipkidspics on instagram

Join Us

Follow Us

Share your journey

@hipkidspics on instagram

Join Us

Kids Store

Like No Other
HipKids is an online kids store founded by parents that offer beautiful, functional and durable more

HipKids is an online kids store founded by parents that offer beautiful, functional and durable toys. In this unique kids' toy shop, you can browse a range of quality toys, storage and decor pieces, items for babies, outdoor toys, gifts and ride-on toys.

Quality Toys

Choose from various kids furniture, toys and games, including musical toys, dolls and puzzles for your kids' favourite activities. Finely crafted wooden toys aid sensory development and creativity, while larger indoor activity toys are made with non-toxic materials for optimum safety.

Storage & Decor

Furnish your child's bedroom or playroom with storage and decor items in stylish and neutral designs. Many of these storage options double as activities, which help your kids learn to keep things tidy while having fun.

Baby Toys

Give your baby a beautiful introduction to the world with a selection of plush toys, rattles, playmats, mobiles and more. Each product is carefully crafted with individual features that foster emotional and social development as well as motor skills.

Outside Toys

Open the door to the great outdoors and give your child fun outside toys to play with. These toys are easy to assemble and lightweight for convenient setup and placement. The adjustable features make these toys suitable for a broad age range.

Gift Ideas

Shop gift ideas for stocking fillers or special birthday surprises. All gifts are hand-picked with entertainment in mind and come with a money-back guarantee, which means a HipKids gift is never wasted.

Ride-On Toys

Push your kids to do more with HipKids' range of ride-on toys, including balance bikes, rocking horses and more. Solidly constructed of steel, wood and other high-quality materials, this selection of ride-on toys can outlast your kids' childhood and be treasured for years.

Find Out More and Buy

All of our products meet Australia-wide safety standards and can't be found in a regular toy store.

Find out more about the online kids' toy store that gives children enriched learning and playtime on our HipKids FAQ page, contact us via email or phone on 1300 819070 or shop our of collection of quality kids furniture & toys today.

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Play Tunnel White
Play Tunnel - White
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Play Tunnel - Blush Pink
Play Tunnel Nougat
Play Tunnel - Nougat
Vanity Mirror with Drawer
Vanity Mirror with Drawer